NPR aired the first of a two-part series about the economic system that has sprung up around Google — and in doing so takes a look at SEO, content farms, and more:
Think of Google like a well traveled interstate. It’s how people get where they want to go on the Internet. You Google “tomatoes, mozzarella and basil” to get instructions on making a caprese salad. It’s your way into the Web. And like a real highway, a whole industry has built up around the popular search engine — like fast food joints and hotels along Interstate 95.